SMM Course at LearnAi

Master Social Media Marketing and Amplify Your Digital Presence

Why Enroll in the LearnAI SMM Course?

In today’s world, social media has become an essential part of every brand’s marketing strategy. Social Media Marketing (SMM) enables businesses and individuals to build a powerful online presence, engage with audiences, and generate leads. LearnAi’s SMM course equips you with the tools, techniques, and strategies to leverage social media platforms like Facebook, Instagram, LinkedIn, Twitter, and others to boost your brand’s visibility and engagement.

Whether you're an aspiring digital marketer, a business owner, or a content creator, mastering SMM is essential for growing your presence and achieving success in the competitive digital landscape. Our SMM course, offered in Dilsukhnagar, Hyderabad, will guide you through the process of creating impactful social media strategies and using analytics to drive results.

Duration 30 Days

Mode of Training: Hybrid
Inclass & Online

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Who Should Enroll in the SMM Course?

This course is ideal for anyone looking to enhance their social media marketing skills and build a strong digital presence:

Beginners

Individuals new to SMM who want to understand how social media platforms can be leveraged for business growth and branding.

Content Creators

Social media influencers and content creators who want to expand their reach and engagement with the right strategies.

Aspiring SMM Professionals

Individuals looking to start a career in social media marketing or enhance their existing skills

Business Owners

Business owners aiming to establish and grow their brand on social media platforms to drive engagement and sales.

SMM Course Curriculum

The SMM Course follows a comprehensive and systematic curriculum. It includes the following core modules:

Introduction to Social Media Marketing

Overview of Social Media Marketing
Importance of Social Media in Digital Marketing
Major Social Media Platforms: Facebook, Instagram, Twitter, LinkedIn, Pinterest, TikTok
Understanding the Role of Social Media Algorithms
Defining Social Media Goals and Objectives

Social Media Strategy Development

Identifying Target Audiences and Buyer Personas
Competitor Analysis and Trend Identification
Choosing the Right Platforms for Your Brand
Developing a Social Media Content Plan
Setting Measurable Goals and KPIs

Content Creation for Social Media

Crafting Engaging and Relevant Content
Designing Visual Content Using Tools (Canva, Adobe Spark)
Writing Captivating Captions and Calls to Action
Repurposing Content Across Platforms
Best Practices for Posting Frequency and Timing

Organic Social Media Marketing

Building Community and Engagement
Growing Followers Organically
Using Hashtags Effectively for Discoverability
 Managing Comments, Messages, and Feedback
Leveraging User-Generated Content

Paid Social Media Advertising

Introduction to Social Media Advertising
Setting Up Ad Campaigns on Facebook, Instagram, and LinkedIn
Ad Formats: Image Ads, Video Ads, Carousel Ads, and Stories Ads
Budget Allocation and Bid Strategies
Measuring ROI and Optimizing Ad Performance

Analytics and Reporting

Introduction to Social Media Analytics Tools
Key Metrics to Track: Reach, Engagement, Impressions, and Conversions
Creating Social Media Reports for Clients or Stakeholders
Using Insights to Optimize Campaigns
Identifying and Solving Performance Issues

Platform-Specific Strategies

Facebook and Instagram Marketing Strategies
LinkedIn for B2B Marketing
 Twitter for Real-Time Engagement
 Pinterest for Visual Storytelling
TikTok for Short-Form Video Content

Influencer Marketing and Collaborations

Finding the Right Influencers for Your Brand
Negotiating Collaborations and Campaign Goals
Measuring Influencer Campaign Performance
Building Long-Term Partnerships with Influencers

Social Media Tools and Automation

Tools for Scheduling and Managing Content (Hootsuite, Buffer)
Streamlining Campaigns with Automation Tools
 Monitoring Trends and Competitor Activity
Managing Multiple Accounts Efficiently

Capstone Project

Create and Execute a Comprehensive Social Media Strategy
Develop Campaigns for Both Organic and Paid Growth
Analyze and Report Campaign Performance
Present Recommendations for Future Optimization

Course Overview

1. Introduction to Social Media Marketing
Understand the fundamentals of SMM, the importance of social media for businesses, and how to choose the right platforms.
2. Creating Social Media Strategies
Learn how to create effective SMM strategies tailored to business goals, target audiences, and specific social platforms.
3. Content Creation and Curation
Explore techniques for creating engaging content, including visual, textual, and video content, and learn how to curate user-generated content.
4. Social Media Advertising
Understand how to run paid social media campaigns, including Facebook Ads, Instagram Ads, LinkedIn Ads, and more.
5. Building and Growing Communities
Learn strategies to build a loyal following, engage with your audience, and create communities around your brand.
6. Social Media Analytics and Metrics
Learn how to measure the effectiveness of your campaigns using analytics tools, such as Facebook Insights, Twitter Analytics, and Google Analytics.
7. Influencer Marketing
Understand how to collaborate with influencers to amplify your brand’s reach and credibility.
8. Crisis Management and Social Listening
Learn how to manage negative feedback, handle social media crises, and use social listening tools to monitor brand health.
9. Legal and Ethical Aspects of Social Media
Understand the legal and ethical considerations when creating and sharing content on social media platforms.

Skills You Will Gain

Upon completion of the SMM course, you will be able to:

Develop Social Media Strategies

Create effective, result-driven SMM strategies that align with business objectives and target audiences.

Create Engaging Content

Master the art of creating and curating content that resonates with your audience and encourages engagement.

Run Paid Social Media Campaigns

Use platforms like Facebook, Instagram, and LinkedIn to run highly targeted paid advertising campaigns.

Analyze Social Media Performance

Track and measure the success of your social media campaigns using analytics tools to refine strategies.

Manage Online Communities

Build and nurture engaged communities around your brand on social media platforms.

Influencer Marketing

Learn to collaborate with influencers to boost brand awareness and credibility

Learn SMM Course from beginners to advanced in Three Phases

Our course is structured into three levels, ensuring a seamless learning experience:

1. Exploration

Industrial Standard Course Structure

Job Oriented Programs

Domain Expertise Trainers

Recording Sessions

24/7 Portal Access

1 to 1 Mentorship

2. Understanding

Doubt Sessions

Daily Assignments

Weekly Test

Project Explanations

Project Implementation

Course Completion Certifications

3. Achievement

Resume Preparations

Interview Preparation

Mock Interviews

Internships Oppurtunity

Resume Marketing

100% Job Assistance

Tools and Technologies

• Facebook Ads Manager
• Instagram Insights
• LinkedIn Ads
• Twitter Analytics
• Google Analytics
• Hootsuite
• Buffer
• Canva
• Sprout Social

Job Roles

• Social Media Manager
• Social Media Marketing Specialist
• Digital Marketing Manager
• Content Marketing Specialist
• Brand Strategist
• Social Media Consultant
• Community Manager
• Social Media Analyst
• Influencer Marketing Specialist

Enroll in LearnAi’s SMM course and unlock the potential of social media to grow your brand, engage with your audience, and drive success!

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What are the main features of C programming?

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What are pointers in C, and why are they important?

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