Digital Marketing COURSE TRAINING IN HYDERABAD
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Learnai.co.in offers a comprehensive range of professional IT and Non-IT courses that are designed to cater to an aspiring group of professionals who went a tailored program on making them career ready. Our programs are driven by a constant need to be job achieving by following industry-oriented course curriculum and stimulating, taking into consideration the dynamic nature of technology with practical knowledge work on different modules, tools and are taught by world-class professionals with specific domain expertise. Simply one stop learning for all trending technologies.
Upcoming Batches
Course | Branch | Training Type | Week | Day |
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Data Science | Dilsukhnagar | Hybrid | 1st | Wednesday |
Data Science | Dilsukhnagar | Hybrid | 2nd | Monday |
Data Science | Dilsukhnagar | Hybrid | 3rd | Wednesday |
Data Science | Dilsukhnagar | Hybrid | 4th | Monday |
About Digital Marketing:
Digital marketing is the use of the Internet to reach consumers. Digital marketing is a broad field, including attracting customers via email, content marketing, search platforms, social media, and more.
Top Reasons to learn Digital Marketing?
• High Demand for Digital Marketers.
• Great Growth Prospects.
• Start Your Own Business (or Promote the Existing One)
• Get Better Pay.
• Easy to Start a Career.
• Full of Variety.
• A Technical and Creative Field.
Who can Pursue Digital Marketing?
- Any Degree pursuing or Graduated,
- Bachelor’s, Master’s, PhD, and
- Anyone interested in course
Services | Essential Course Package | Mid-Level Career Booster | Mastery Career Package |
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Members | >20 | <15 | <10 |
Duration | 3 Months | 7 Months | 7 Months + 1 Year |
Portal | | | |
Course Completion Certificate | | | |
One to One | | | |
Resume Preparation | | | |
Mock Interviews | | | |
Job Assistance | | | |
Internship | | | |
Job Guarantee | | | |
COURSE CURRICULUM
- Orientation Classes
- WordPress
- Search Engine Optimization
- Search Engine Marketing(Adwords)
- Social Media Marketing
- Social Media optimization
- Email Marketing
- App Marketing
- Affiliate Marketing
- Content Marketing & Analytics
Digital Marketing Orientation Sessions
- Introduction to marketing
- Types of Marketing
- Introduction to Advertising
- Types of Advertising
- Introduction to Digital Marketing
- Types of Digital Marketing
- Introduction to social media marketing
- Types of Social Media Marketing
- Introduction to Analytics
- Introduction to Competitive analysis
- Social Media Marketing strategy
- Setting up goals
Introduction to WordPress
- What is CMS?
- WordPress basic
- When to choose wordpress
- Advantages of wordpress
Installation of wordpress
- Creating wp-config automatically
- Creating wp-config manually
- Upgrading wordpress
- Creating your first application
- Creating and using posts
- Creating and using pages
- Using Permalinks
- Creating and using menu
- Creating and using comments
- Using themes
- Using theme options
- Creating own theme
- Blog layout and design
- Installing widget
- Displaying widgets
- Widget areas
- Adding code to text widget
- Naming Best Practices
- Reserved Post Type Identifiers
- Custom Post Type Screens
- URLs
- Custom Post Type Templates
- Querying by Post Type
- Using wordpress plugins
- Creating your own plugins
- Names, Files and Locations
- File headers
- WordPress plugin hooks
- Template tag
- What is SEO & how SEO evolved.
- Why SEO is important in this Digital Era.
- Why SEO taken a prominent place in present day
- What is the Impact when we do SEO on websites/blogs.
- How Search Engine Algorithm works.
- What are different types of search engines in the world.
- Updates & New Algorithm’s released by Google
Web Master Tools – Google
- What is Google Web Master Tools
- How to Add our site and go the necessary configuration.
- How to add URL Parameters.
- How to Add URL to Google Fetch for faster crawling.
- How to block unnecessary Crawlers through robots.txt.
- How to add Site Map.
- How to check Internal & External Links.
- How to check the suggestion given by Google
- What is On-Page Optimization.
- How to use keyword planner.
- Title Tag Optimization.
- Header Tag Optimization.
- Alt Tag Optimization.
- Keyword Research.
- Sitemap for link Optimization
- XML Sitemap Creation
- Rss Feed Creations
- HTML Code Optimization
- How to effectively design a website for search engine optimization
- Tracking the unique visitors and return visits to websitOff-es
- How to write unique and original content.
- What is Off-Page Optimization.
- What is importance of Off Page Optimization in SEO.
- Techniques to follow while doing Off-Page Optimization.
- How to do Directory Submission.
- How to do Social Bookmarking.
- Importance & how to post classifieds.
- How to do Article Submission.
- How to create and importance of Social Profiles.
Job Roles
• Analytics Manager
• Content Manager/Content Marketing Manager
• CRM Manager (incorporating Email marketing)
• Digital Account Manager / Sales Director (Agency role)
• Digital Director / Head of Digital
• Digital Integrated Copywriter
• Digital Marketing Manager or Web Manager
• Ecommerce Manager
• Marketing Director
• Marketing Executive
• Marketing Manager
• PPC Search Manager
• Search Manager
• Social Media Manager including Community Manager
• Web Developer / Designer
Components of Digital Marketing
• Advertising. Online advertising involves bidding and buying relevant ad units on third-party sites, such as display ads on blogs, forums, and other relevant websites
• Content marketing
• Email marketing
• Mobile marketing
• Paid search.
• Programmatic advertising
• Reputation marketing
• Search engine optimization
What We Offer
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24/7 Portal Access
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Domain Expertise Trainers
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Industrial Standard Course Structure
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Job Oriented Programs
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Recording Sessions
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Assignments on Real time Scenarios
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Job Support
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Resume Preparations
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Internships
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Working on Real Time Projects
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Course Completion Certifications
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